Why and How Consumers Like and Subscribe

Have you ever wondered why people really “Like” your Facebook Page?

Or even why they subscribe to your email list?

Well, so did we. And guess what? The reasons they do both are pretty similar.

Check out our latest infographic on why consumers “Like” and subscribe. Be sure to pay particular attention to the “What You Need to Do to Keep Them” section. You’ll find some nice action steps to help you put this information to use. Oh, and if you’re hungry for more you can check out all of the slides from this research.

Enjoy!